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Experts Share How to Cover Sports in Real-Time

  • Having an editorial road map helps the overall thinking of the group but ultimately we react to the news. For instance, you can't plan for Neymar to be out of the World Cup -- and all the stories that go with it -- but you can plan to have the Brazil-Colombia game staffed onsite and at home. That sets you up for success across your platforms (In SI's case here: digital and video).
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